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Blog

07 Aug 25

5 Restaurant Web Page Design Mistakes (And How to Fix Them)

Julian Chan | Web Design

When someoneโ€™s craving a bite to eat, their first stop isnโ€™t your front doorโ€”itโ€™s your website. Thatโ€™s the new reality. Your restaurantโ€™s site is your online host, your silent maรฎtre dโ€™, and it only has a few seconds to impress.

Thing is, too many restaurant websites miss the mark. Either the menuโ€™s hidden, the mobile versionโ€™s broken, or the whole thing takes longer to load than cooking a steak well-done. Not great when hungry diners are just a few taps away from booking elsewhere.

Letโ€™s break down the big design mistakes plus how to fix them.

 

What Is Restaurant Web Page Design

This isnโ€™t just about good-looking fonts or glossy food shots. Solid restaurant web design blends visuals, functionality, and performance to create a site that works hard behind the scenes.

At the very least, it should:

  • Load fast, whether itโ€™s on mobile, tablet, or desktop
  • Make the menu easy to find and read
  • Reflect your venueโ€™s vibe and food
  • Help users take actionโ€”quickly

If any of thatโ€™s missing, chances are itโ€™s costing you customers.

 

Why a Clean, Functional Website Matters in Hospitality

Itโ€™s not optional anymore.

77% of diners check a restaurantโ€™s website before deciding where to eat. That stat from MGH says it all. If the siteโ€™s slow, messy, or confusing, many wonโ€™t even make it to the front door.

Hereโ€™s another number: 88% of online users wonโ€™t return to a site after a bad experience. Thatโ€™s a lot of lost second chances.

 

5 Common Restaurant Web Design Mistakes and What To Do About Them

1) Hard-to-Find or Outdated Menus

One of the biggest deal-breakers.

Menus that are buried three clicks deep, uploaded as blurry PDFs, or havenโ€™t been touched since 2018? Not helping anyone.

Fix it:

  • Embed a live menu directly into the site
  • Make it mobile-friendly and searchable
  • Update it every time the dishes or pricing change

Menus should be easy to browse, before hunger turns into frustration.

2) Not Optimised for Mobile

If the site looks great on a laptop but completely falls apart on a phone, thatโ€™s a huge problem. Most people search for restaurants while out and about.

According to Google, 61% of users won’t return to a mobile site that gave them troubleโ€”and 40% will go straight to a competitor instead.

Fix it:

  • Use a responsive design that adapts across all screen sizes
  • Design mobile-first, not as an afterthought
  • Test it regularlyโ€”phones, tablets, everything

3) No Clear Call-To-Action

What should visitors do once they land on the page? Order? Book? Call? If itโ€™s not obvious, chances are theyโ€™ll leave.

Fix it:

  • Add visible, action-focused CTAs like โ€œOrder Nowโ€ or โ€œReserve a Tableโ€
  • Keep them above the fold and repeat them in key areas
  • Donโ€™t make people scroll or guess

Think of these like your digital waitstaff, guiding users to their next step.

4) Slow Load Times

Big, beautiful images are great until they make the site lag. No oneโ€™s waiting around for a full-page hero shot to load, no matter how juicy that burger looks.

Fix it:

  • Compress photos without losing quality (formats like WebP help)
  • Use lazy loading for images
  • Enable browser caching
  • Run regular speed tests (Google PageSpeed Insights, GTmetrix)

And yesโ€”page speed affects your Google ranking too.

5) No Online Ordering or Booking Integration

Forcing customers to call? Itโ€™s outdated. If they canโ€™t complete their order or reservation online, theyโ€™ll bounce.

Fix it:

  • Integrate third-party tools that allow smooth online bookings or food delivery
  • Make sure the integration matches your siteโ€™s branding and layout
  • Test the processโ€”no broken links, no weird redirects

Make the customer journey easy. Friction kills conversion.

 

Why Work With a Web Design Agency in Melbourne?

Running a restaurant is full-on. Staff rosters, stock control, customer service, kitchen pressureโ€”itโ€™s a lot. Fixing website issues often drops to the bottom of the list.

Working with a local Melbourne web design agency means:

  • Youโ€™re in the same time zoneโ€”no weird hours
  • They get the local dining scene
  • You get support thatโ€™s tailored, not templated

Itโ€™s not just about fixing bugs. Itโ€™s about building something that drives real business.

 

Why Choose Chromatix?

This is what Chromatix does best. For over 13 years, weโ€™ve helped Melbourne restaurants and hospitality businesses turn underperforming sites into hardworking digital assets.

Not just pretty pages, but strategic design that converts.

Hereโ€™s what that looks like:

  • Behavioural science meets web design
  • Seamless UX that gets people booking, ordering, or calling
  • Custom builds, no cookie-cutter templates
  • A team that understands food, tech, and people

A restaurant website shouldnโ€™t just sit there. It should sell.

 

Hungry for More Bookings?

The food may be incredible. The service, on point. But if your siteโ€™s clunky, slow, or unclear, itโ€™s costing you.

Want to turn your restaurant site into your best-performing staff member?

Letโ€™s talk.

Visit Chromatix and find out how we can help your website pull more weight.

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