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We help businesses stand out, so they significantly increase their chance of converting more leads

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Increase in conversion off a high base - Manufacturer
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Increase on conversion rate - B2B Service Business
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Increase on leads with a simple 1 page UX/UI revamp - B2B
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Awards & mentions across 4 different industries since 2009

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What Small Business Web Design Changes Could Improve Your Conversion Rates?

Chromatix | Conversion Rate Optimisation

If your website looks “fine” but isn’t performing, you’re not alone. Chromatix, a web design agency in Melbourne, has worked with hundreds of small businesses that come to us with…

Why Is a Generic Shopping Experience Driving Customers Away?

Irwin Hau | Digital Marketing

If you’re selling online, you’ve probably noticed the game’s changed. Shoppers expect way more personalisation than a decade ago — and honestly, it’s no surprise. Platforms like Amazon, Netflix, even…

Is Your Website Design Contributing to Low Customer Loyalty and Retention?

Chromatix | Web Design

You might be thinking your website’s doing just fine. But here’s the thing—bad design can quietly kill your customer retention. If your site’s clunky, slow, or confusing, you’re probably losing…

How Can Poor Mobile Experience Impact Your Conversion Rates?

Joseph Cheok | Web Design

Users won’t always tell you when your mobile site frustrates them—they’ll just leave. Whether it’s a button that’s too small to tap or a form that’s impossible to complete, these…

Why are Your Product Pages Not Converting as They Should?

Chromatix | Conversion Rate Optimisation

So, you’re getting traffic to your website. People are landing on your product pages, browsing your items but not buying. Frustrating, isn’t it? You’re not the only one. A lot…

How Does a Cluttered Real Estate Website Design Hurt Your Revenue?

Chromatix | Web Design

Have you ever walked into a property that felt completely chaotic? Furniture was everywhere, there was no clear layout, there were odd decorations, and it was maybe even a bit…

What’s Causing a Drop in Your Average Order Value?

Irwin Hau | Digital Marketing

Ever notice your Average Order Value (AOV) slipping away, but can’t quite put your finger on why? You’re not alone. This sneaky little metric quietly eats into your profits if…

Why are Customers Struggling to Find Product Details on Your Website?

Joseph Cheok | Web Design

Look, you probably already know this, but it’s worth saying: over 80% of online shoppers dig into product details before they pull the trigger. So if your site makes it…

How Can an Unresponsive Design Hurt Your Customer’s Online Shopping Journey?

Joseph Cheok | Web Design

These days, customers shop on every device — phones, tablets, laptops — whatever’s handy. A site that doesn’t work everywhere pushes people away. Here’s what unresponsive design means and how…

What is the Primary Reason Customers Give for Not Returning to a Business?

Irwin Hau | Digital Marketing

You know how much sweat and time goes into landing a new customer. But what’s often forgotten is keeping them coming back. Losing a customer isn’t just missing one sale…

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