Rylock have been renowned Australian builders for over 35 years, with window and door solutions specifically tailored to Australian conditions. Following their growth and the success of their award-winning projects, they were in need of an online presence that accurately matched the class of their service and demonstrated their suite of capabilities.
Their old site had the standard navigation, mix of content, inflexible design structure and overwhelming sections of copy. In dire need of a digital makeover, the conversion-focused brief we matched was as simple as their windows and doors – highly functional, yet visually stunning.
Portfolio-style presentation of content to showcase the higher quality materials and technical expertise in Rylock’s projects
Built with our unique Chromatix conversion framework which ensures the relevant analytics goals and conversion data is captured across the site
Implementation of the Chromatix IPX flexible content modules for in-house marketing team and content writers to update content easily without compromising on design