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There are currently around 4.66 billion active internet users worldwide. Your website is one of the most important ways to connect with these users, and the platform on which your…

What Does a High-End Brand Experience Require? To come off effortlessly as a high-end brand, regardless of the industry, there is one key thing you need to pull off well….

Much like the human body has vital signs to show it’s in good working order, your website has key indicators that show Google it’s in tiptop condition. These are what’s…

The first of its kind, this digital relic was released in August 1995. By 2003 Internet Explorer had swept across the globe and had the lion’s share with 95% of…

It’s a scary prospect, and one many small business owners shelve into the far recesses of their minds. Out of sight, out of mind right? But when it happens, it’s…

A website might seem like an inanimate object, but it is the farthest thing from. Underneath its pretty digital surface, a website consists of many moving parts, such as web hosting,…

Launching a new website is a pretty pivotal and exciting moment. The start of this journey probably dates back quite a few months ago, and it’s understandable you’re ready to…

What is Google Analytics 4? Google Analytics 4 (GA4) is Google’s 1.8 billion account user answer to the rise in concern over privacy and the complete restriction of cookies by…

There’s a saying ‘people might not remember what you say, but they’ll remember how you made them feel’. The same goes for your website, and the ‘experience’ it provides your…

Capture and attention are integral to high conversions and engagement for a website. Mastering this is a crucial step towards creating a website that is memorable and stands out to…